Jim Hoffman
School: University of Missouri
Expertise: Grilling; Beer & Wine; Gluten-Free; Vegan/Vegetarian
Jim Hoffman
- Wrote, produced and directed numerous TV commercials, digital videos and print ads for clients like chef Michael Chiarello, Top Chef, Blimpie Subs and the Lettuce Entertain You restaurant group
- Produced and directed cooking videos for Taste of Home
- Collaborated with Manchester United on several video projects, creating international ads with both the men's and women's teams
Experience
Jim Hoffman is a food writer, recipe developer, Emmy-winning producer and award-winning competitive barbecue team member. He brings a unique, seasoned approach to his writing, combining a love of travel, global flavors and storytelling for brands like Taste of Home and Men's Journal. He also draws on practical knowledge gained from years spent cooking in professional kitchens and the nightly challenge of feeding a family whose needs run the gamut from gluten intolerance to vegetarian to purely meat-and-potato eaters.
Known to full-on obsess over food, Jim dives into the history and origins of recipes and illustrates the never-ending possibilities of reinventing dishes. He hopes people find his work approachable and are inspired to get creative. In his spare time, he gives tours of Milwaukee's craft brewery scene.
Education
- Columbia College Chicago, bachelor's in film production
- University of Missouri, bachelor's in journalism and fine art
Taste of Home Editorial Policies
Taste of Home, a Trusted Media Brand, has been a reliable source for recipes, cooking tips and entertaining advice for more than 30 years. Every month, our content inspires well over 20 million home cooks to get creative in the kitchen. Each one of our 40 thousand recipes has gone through a rigorous testing and approval process to ensure we’re sharing the very best. Every snack, ingredient and product we recommend is tested by our team of culinary experts and professional product testers—the best of the best earn our Test Kitchen-Preferred seal of approval. Learn more about Taste of Home and our Test Kitchen and editorial teams.