Metrics firm comScore recently charted the top ten mobile apps in the U.S. for December, based on the number of unique visitors. The result? Five out of the top six names were produced by Google. Actually, the number one app is the one that is non-Google as Facebook led the way with 85.5 million unique visitors for the month. Google Maps was second with 74.6 million unique visitors during December. Google Play was next (61.5 million unique visitors), followed by Google Search, Gmail and YouTube. Those three had 60.6 million, 53.9 million and 52.6 million unique visitors in December, respectively.
Facebook's app is sticky
Rounding out the top ten is Pandora Radio, Apple iTunes, Cooliris and Yahoo! Messenger. Apple removed YouTube and Google Maps from iOS 6 and that decision shows up in the chart comparing the number of unique visitors monthly for both the Facebook app and Google Maps. You can see how Google Maps fell behind Facebook at the same time the former app was removed from iOS 6.
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Another chart shows that the Facebook app is more "sticky" than Google's mobile apps in the U.S. In other words, users spent more time using the social networking site's app, which actually accounted for 23% of the time U.S. mobile device users spent using apps in December. Facebook owned Instagram accounts for another 3%. Last month, U.S. app users spent 10% of their time using apps from Google. Combined, one of every 3 minutes U.S. mobile device users spent using an app in December was on an app created by Facebook or Google. The numbers that comScore used were from U.S. based iOS and Android users 18 and older, during December.
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Alan, an ardent smartphone enthusiast and a veteran writer at PhoneArena since 2009, has witnessed and chronicled the transformative years of mobile technology. Owning iconic phones from the original iPhone to the iPhone 15 Pro Max, he has seen smartphones evolve into a global phenomenon. Beyond smartphones, Alan has covered the emergence of tablets, smartwatches, and smart speakers.
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