watchOS 3.1.1 update gets pulled after bricking reports, users must contact Apple for replacements

Many Apple Watch owners have taken to Reddit to complain that their smartwatches have been bricked after updating to watchOS 3.1.1 and that they have been forced to visit the nearest Apple service.
Those who plan on heading to an Apple retail location will probably have to wait a bit for their smartwatches to be replaced, but one thing is sure: these bricked Apple Watch units can't be repaired in stores.
It's also worth noting that many customers have had their Apple Watch units bricked, this doesn't seem to be a widely spread issue yet. It's unclear why some smartwatches bricked after the update while others didn't.
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